How Broad Or Narrow Should Your Blog’s Niche Be?

How Broad or Narrow Should Your Blog’s Niche Be?

When I started out in blogging six years ago, the conventional advice was to choose a very specific niche. Over the past few years, though, I’ve seen thinking on this shift. Most bloggers now suggest a slightly broader niche, as this makes it much easier to build a real business around your blog. Going too broad, however, is also a mistake.