It is time to cover another niche on our Top 25 series – this time I cover top celebrity blogs. Celebrity blogs are among the most popular on the Internet. People just love gossip. As a result, they tend to receive a lot of traffic, and to be very profitable. Mainly because these blogs are full of scandalous romances, latest scoops, rumors, exclusive insights and all the juicy details that make the lives of stars so intriguing to many.
If you’re wondering, “How much do these blogs actually make?” Well, it’s a bit tricky to get exact numbers because, let’s face it, who wants to reveal their earnings to the world? But, according to some folks at Digiday, popular celeb gossip sites can rake in a whopping $10,000 to $500,000 per month just from ads! Of course, this depends on a bunch of stuff like how many people visit the site, how engaged the readers are, and how well the ads are doing.
Business Insider also did some digging and found out that celebrity blogs with a big fan base and lots of engagement can pull in yearly revenues from $1 million to $10 million. This cash flow comes from a mix of ad partnerships, sponsored content, and affiliate marketing. TMZ, the big daddy of celeb blogs. The New York Times did a feature on them and revealed that TMZ pulls in an estimated $15 million to $20 million a year from their online platform. This includes money from ads, syndication deals, and exclusive content partnerships.
Here is a list of the top 25 as of 2023.
- TMZ: TMZ is one of the most popular celebrity gossip sites with an estimated 30 million visits per month. It’s known for breaking celebrity news and has a wide range of content, including videos and exclusive interviews. TMZ updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It has a reputation for accuracy and often breaks news stories before other outlets.
- Perez Hilton: Perez Hilton receives around 2.5 million visits per month. The site covers celebrity news and gossip, and is known for its unique and often humorous commentary. Perez Hilton updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It has a reputation for its unique take on celebrity news, though it has been involved in controversies in the past.
- E! Online: E! Online is a well-known entertainment news site with about 26 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and TV shows. E! Online updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its reliable information and wide range of entertainment news.
- People: People is a popular celebrity news and lifestyle magazine with an online presence that gets around 60 million visits per month. It covers a wide range of topics, including celebrity news, human-interest stories, and lifestyle content. People updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its reliable information and human-interest stories.
- Vanity Fair: Vanity Fair is a popular culture, fashion, and politics magazine with an online presence that gets around 11 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and politics. Vanity Fair updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its in-depth articles and high-quality journalism.
- BuzzFeed Celeb: BuzzFeed Celeb is a section of BuzzFeed that focuses on celebrity news and gossip. It gets around 160 million visits per month. BuzzFeed Celeb updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its fun and often humorous take on celebrity news.
- Hollywood Life: Hollywood Life is a celebrity news and lifestyle site that gets around 7 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and beauty. Hollywood Life updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its wide range of lifestyle content in addition to celebrity news.
- Us Weekly: Us Weekly is a popular celebrity news magazine with an online presence that gets around 20 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. Us Weekly updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its reliable information and wide range of celebrity news.
- Just Jared: Just Jared is a popular celebrity news and gossip site that gets around 2 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. Just Jared updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its exclusive celebrity photos.
- The Shade Room: The Shade Room is a celebrity news and gossip site that gets around 16 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. The Shade Room updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its focus on African American celebrities.
- Page Six: Page Six is a celebrity news and gossip site that gets around 11 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. Page Six updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its focus on New York City celebrities.
- PopSugar: PopSugar is a popular lifestyle and entertainment site that gets around 13 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. PopSugar updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its wide range of lifestyle content in addition to celebrity news.
- Radar Online: Radar Online is a celebrity news and gossip site that gets around 7 million visits per month. It covers a wide range of topics, including celebrity news, scandals, and exclusives. Radar Online updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its exclusive celebrity news stories.
- Celebuzz: Celebuzz is a celebrity news and gossip site that gets around 1 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. Celebuzz updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its wide range of celebrity news content.
- Dlisted: Dlisted is a celebrity news and gossip site that gets around 1 million visits per month. It covers a wide range of topics, including celebrity news, scandals, and humor. Dlisted updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its humorous and often sarcastic take on celebrity news.
- Jezebel: Jezebel is a popular culture and lifestyle site that gets around 8 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. Jezebel updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its feminist perspective on popular culture.
- The Hollywood Gossip: The Hollywood Gossip is a celebrity news and gossip site that gets around 2 million visits per month. It covers a wide range of topics, including celebrity news, scandals, and exclusives. The Hollywood Gossip updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its exclusive celebrity news stories.
- Celebrity Insider: Celebrity Insider is a celebrity news and gossip site that gets around 1 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. Celebrity Insider updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its wide range of celebrity news content.
- The Blast: The Blast is a celebrity news and gossip site that gets around 2 million visits per month. It covers a wide range of topics, including celebrity news, scandals, and exclusives. The Blast updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its exclusive celebrity news stories.
- Cele|bitchy: Cele|bitchy is a celebrity news and gossip site that gets around 2 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. Cele|bitchy updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its humorous and often sarcastic take on celebrity news.
- Lainey Gossip: Lainey Gossip is a celebrity news and gossip site that gets around 1 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. Lainey Gossip updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its in-depth analysis of celebrity news.
- Gossip Cop: Gossip Cop is a celebrity news and gossip site that gets around 1 million visits per month. It covers a wide range of topics, including celebrity news, scandals, and exclusives. Gossip Cop updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its fact-checking of celebrity news stories.
- OK! Magazine: OK! Magazine is a popular celebrity news magazine with an online presence that gets around 3 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. OK! Magazine updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its wide range of celebrity news content.
- Life & Style: Life & Style is a popular celebrity news and lifestyle magazine with an online presence that gets around 3 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. Life & Style updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its lifestyle content in addition to celebrity news.
- In Touch Weekly: In Touch Weekly is a popular celebrity news magazine with an online presence that gets around 3 million visits per month. It covers a wide range of topics, including celebrity news, fashion, and lifestyle. In Touch Weekly updates multiple times a day, has a mobile-friendly interface, and allows comments on its posts. It is known for its wide range of celebrity news content.
Other Notable Celebrities / Blogs
- Gwyneth Paltrow’s lifestyle blog Goop, is a one-stop-shop for everything from health and wellness tips to fashion advice. With its sleek design and high-quality content, it’s no wonder Goop has become a go-to source for lifestyle inspiration.
- Reese Witherspoon’s Draper James Blog –Â Her blog is a celebration of Southern charm and style. From delicious recipes to style tips, this blog is a must-follow for anyone who loves all things Southern.
- Miley Cyrus actually uses YouTube
- Katy Perry – has a blog page she uses to communicate with her fans
- Vanessa Hudgens has a personal blog that’s quite fun to read
- Zooey Deschanel blogs a lot about positivity and shares a whole bunch of cute stuff
- Beyoncé Beyonce loves to share photos & videos on her personal site
Kourtney Kardashian likes to blog and share tips to her mom followers on her blog.Lady Gagalikes to share her latest news on her blogNicole Richieshares personal photos, videos and tips on her blog part of her website.- JAY-Z likes to curate a lifestyle blog
- Lauren Conrad talks about fashion tips and loves to give design advice on her website
- Hayley Williams kept her fans up to date on Paramore’s blog to. Now she’s most active on Instagram
- Aziz Ansari is hilarious in his writing and updates his fans frequently on his site
- Joseph Gordon is also a Tumblr user. He shares many creative projects he worked on
- Whitney Port loves about fashion gives style tips on her site as well
- Pete Wentz, share his thoughts and tips on his blog
- Billy Corgan shares the latest news about the Smashing Pumpkins and his other projects on the blog
- Matthew Gray Gubler has a famous blog at matthewgraygubler.com
- Wil Wheaton from star trek became yet another internet sensation
FAQs
What is a celebrity blog?
A celebrity blog is a website or online platform that focuses on providing news, updates, gossip, and insights about celebrities. It typically covers the latest happenings, events, rumors, and scandals related to famous individuals in the entertainment industry.
Are all celebrity blogs trustworthy / reliable?
The reliability of celebrity blogs can vary significantly. While some blogs strive to provide accurate information and fact-check their content, others may prioritize sensationalism and rely on unverified sources. It’s important to critically evaluate the credibility of the blog, consider multiple sources, and be cautious of potentially misleading or false information.
Are celebrity blogs ethical?
Ethics in celebrity blogging can be subjective and dependent on individual perspectives. Some blogs prioritize respecting celebrities’ privacy, providing accurate information, and avoiding harmful content. However, others may engage in invasive practices, paparazzi stalking, or publishing unverified rumors. It’s essential for bloggers to maintain a balance between entertainment value and responsible journalism.
Are celebrity blogs legal?
In general, celebrity blogs are legal as long as they adhere to the laws and regulations governing content creation and publication. However, blogs that engage in defamatory, malicious, or invasive practices may face legal consequences. It’s crucial for bloggers to respect privacy rights and avoid spreading false information that can harm someone’s reputation.
Can I interact with celebrities on their blogs?
Yes for some, many celebrity blogs allow for comments or have social media links where you can interact. However, remember to always be respectful and considerate in your interactions.
How do celebrity blogs gather their information?
Celebrity blogs obtain information from various sources, including news agencies, interviews, press releases, paparazzi photographs, social media posts, and insider tips. Some bloggers may have connections within the industry or rely on anonymous sources, which can impact the accuracy and reliability of the information presented.
Original Comparison from 2011
Google Pagerank (0 to 10): the actual Pagerank was used on the algorithm.
Alexa Rank (0 to 10): Ranges were determined based on the Alexa Rank (i.e., 150k and up, 150k-100k, 100k-75k, 75k-50k) and each range was assigned a number (1 to 10). To get an idea of Alexa Rank, now in 2016 celebrity trivia website Taddlr reportedly averages 1 million monthly visitors with an 80k Alexa Rank.
Bloglines Subscribers (0 to 10): Subscriber ranges were determined (i.e., 1-50, 50-100, 100-150, 150-200) and each range was assigned a number (1 to 10).
Technorati Authority (0 to 10): Ranges were determined based on Technorati’s Authority rank (i.e., 1-100, 100-200, 200-400,400-600) and each range was assigned a number (1 to 10).
 |
 |
 |
 |
 |
||
#1 |
Perez Hilton |
7 |
10 |
10 |
10 |
37 |
#2 |
TMZ |
8 |
10 |
8 |
10 |
36 |
#3 |
ValleyWag |
7 |
8 |
10 |
10 |
35 |
#4 |
The Superficial |
7 |
9 |
9 |
9 |
34 |
#5 |
Defamer |
7 |
7 |
9 |
8 |
31 |
#6 |
Gawker |
7 |
9 |
5 |
10 |
31 |
#7 |
WWTDD |
6 |
9 |
8 |
7 |
30 |
#8 |
Egotastic |
6 |
10 |
7 |
7 |
30 |
#9 |
Jezebel |
7 |
7 |
7 |
9 |
30 |
#10 |
Go Fug Yourself |
7 |
7 |
10 |
6 |
30 |
#11 |
Pink is the new blog |
7 |
6 |
9 |
7 |
29 |
#12 |
Celebrity Babies |
4 |
7 |
10 |
8 |
29 |
#13 |
PopSugar |
7 |
8 |
5 |
8 |
28 |
#14 |
Dlisted |
6 |
9 |
4 |
9 |
28 |
#15 |
I am Not Obsessed |
6 |
7 |
4 |
7 |
24 |
#16 |
Celebitchy |
5 |
8 |
5 |
7 |
23 |
#27 |
CityRag |
6 |
7 |
4 |
5 |
22 |
#18 |
Jossip |
4 |
5 |
7 |
6 |
22 |
#19 |
PopCrunch |
4 |
8 |
2 |
7 |
21 |
#20 |
HollyScoop |
6 |
6 |
2 |
7 |
21 |
#21 |
Dotspotter |
7 |
7 |
1 |
5 |
20 |
#22 |
Celebrity Gossip |
5 |
7 |
1 |
7 |
20 |
#23 |
Hollywood Rag |
6 |
6 |
1 |
6 |
19 |
#24 |
The Bosh |
6 |
6 |
3 |
4 |
19 |
#25 |
Splash News |
6 |
5 |
1 |
6 |
18 |
Its a Great list and thanks for it. I am very happy to see these blogs. trillions of thanks.
I really like Pervez Hilton and I’m with this site through last few months, getting more interesting and valuable news too.
Thanks a lot for sharing all those interesting sites together 🙂
Perez Hilton is oh so popular! O_O that site really deserves to be on top. 🙂
Excellent list, thanks for sharing it.
I agree that they are the top celebrity blog.
thank you very much for putting it together.I think bittenandbound,celebglitz and popeater will soon make into the list
Hi,
what you think about my blog? I thinking how I can get more traffic 🙂
Interesting list. Thanks for putting info together. Perez Hilton is always at a top… no matter what top is it.
Can’t believe perez hilton is at the top.
– Butch Decossas
Interesting list, thanks very much for putting it together!
🙂
this blog has useful information for bloggers
wow these blogs are really great…. Now I’m thinking to have my own blog just like these hahaha.
But Gawker has sub domain blogs in there e.g. ValleyWag and Defamer are just Gawker by another name and ‘look’ so why list them 3 times?
This was too good. I love to keep myself entertained and this blog list was really good.
I already have made my favourites 🙂
Keep up the Good job.
Imtiaz Hami
Thanks for doing a good survery on celebrity .
log statics of pagerank of different search engines.
it gives clear hide which blogs work very well with high traffice
Thank you for the list. I definitly love reading up on celebrity blogs.
Thanks for the list. very helpful.
Sorry to intervene. I wanted to ask, where can I find the top 500 list of celebrity blogs, if there is one. This 25 is ok, but can I find more sites? maybe eeven get the alexa and Technorati ranking too. Any ideas? (Thanks)
what about mediatakeout.com? that is the website that i visit faithfully. then again, it is the #1 visited black website in the world. we obviously don’t count.
I think the market is becoming saturated with these celebrity blogs but there will always be a demand.
People love a bit of celeb gossip… I know I do!!! But it’s all about not taking it all too seriously. Focusing on our own lives so to speak!
Very interesting list.
I like to suggest everyone a celebrity image gallery which is free, unique and really very good.
Those who want to have a little bit of entertainment in between their work, can take a break and watch freeuniqueimages.com. Unique thing
about this site is that…only full body decent images of more than 200 celebrities are there with full emphasis on great figure. There are
RSS, forums, blogs & chat features also where you can connect with each others.
Interesting. I’m surprised Perez Hilton is above TMZ. I figured TMZ was the king.
Nice list. I am visiting some of those blogs.
I need to work harder, so in few months one of my celeb’s blogs will be listed up there. 😉
I also visit perez, the truth is that we all love gossip, that’s the human nature
the only time perez is a top…
I agree maybe take a look at compete.com’s numbers and maybe try quantcast. Just a thought!
I don’t think people will ever get fed up with gossip and dirt. It’s what drives the media sales. I have heard people for years talk about the very same thing when it comes to the gossip you hear on TV and on the newsstands. But yet the TV show networks and magazine companies continue to thrive, and we all check them out once in, a while we are at home, or while standing in line at the local Wal-Mart. Why do we like it? I don’t know. Most of us lead average, normal lives, and maybe we are looking for a little excitement without the risk. We let others do it for us, that’s what celebrities are for. Haha. Thanks for the list and the insight into what can be used to make money on the internet. Celebrity sites!!
@Samuel, Valleywag covers tech celebrities, so it goes on the list.
As for Gawker being above, well, the ranking is based on objective factors, it is not our opinion.
Why is Valleywag on the list? That is not a celebrity blog – and even if it was classed as one, which it isn’t – Gawker should be above it…
It’s no surprise Perez is #1.. his site is a daily favourite of mine, along with TMZ.
@Jaan, still it is the best metric we have. Why do you think some advertising networks use it? They are putting money on the table, and using Alexa as a decision factor.
I know it is not perfect, but it is what we got. After the change in the algorithm, most people recognized that the number got even closer to the real situation also.
Alexa is a reliable traffic measure? Hardly. Plenty of tools can create a false Alexa profile for any website.
@Alex, because technorati is a measure of backlinks and link popularity.
@Jaan, because Alexa is still the most reliable traffic metric out there. Compete behaves weirdly when you have non-us sites involved.
Why not compare all of these blog through compete.com as well?
why do you have technorati up there?
@Glen Allsopp, looks like they copied my algorithm 🙂 .
There was also something similar recently in the finance niche:
what do you mean not always on top?
Yeah..Perez hilton maybe always not on top but no one knows when.
celeb market blogs are tappped out
perez hilton makes a killing with advertisement
Suresh, I am not sure what you talking about.
These are all celebrity blogs. Digital inspiration is a tech blog, while problogger is a “make money online” blog.
Nice list!
Perez Hilton is always at the top
The list is quite different from expectation like digital inspiration ie labnol.org and pro blogger .
Where these are in the listing position ?