Building your email list (opt-in email list, that is) is one of the most important things you could do as an online entrepreneur. Why? Because email is the most intimate and responsive communication channel available today, and you must leverage it.
That is why I agreed to promote the Squeeze Theme when Nate Whitehill contacted me about it. Because I know that people buying it will be doing themselves a favor.
Cutting to the chase, what is the Squeeze Theme? It is a squeeze page creation tool for WordPress. Squeeze pages are those long pages you see with a bunch of information, with the single goal of squeezing the email address of the visitor or closing a sale. You might not like how those pages look, but it has been proven time and again that they convert much better than anything else.
In other words, if you setup a simple landing page with just a headline, an opening paragraph and an email subscription form, you will probably get a conversion rate below 0,5%. That is, for every 1,000 visitors that you send to that page 5 will subscribe to your newsletter.
If you use a properly crafted squeeze page, on the other hand, your conversion rate could easily reach 3%, meaning that for every 1,000 visitors coming to the page 30 would sign-up for the newsletter. Quite a difference huh?
Nate created the Squeeze Theme with the goal of letting WordPress users with zero coding knowledge to create and customize their own squeeze pages. In other words, you will be able to customize the whole thing without touching a line of code. You do all that through the options page of the theme. Here is a screenshot of it:
The theme also allows you to integrate images, videos, test with different layouts and so on. If you run into any problems using it you will be able to use the Member Resource Center and the support forum. As you can see, it is a complete solution for people who plan to build squeeze pages and email lists.
If you are interested click here to get the details or purchase it, as they are currently offering a discount of 34% on the theme (the offer runs until December 1st only). By the way, the sales page itself was built using the Squeeze Theme, so check it out to see what you will be able to do with it.
About Mark
Mark is an digital entrepreneur from New York City who recently acquired DBT. He started his ventures buying growing then selling several businesses and content blogs on Flippa. A perfect night for him constitutes pizza, wine, slow jazz and WordPress! He's an SEO expert and a growth strategist. When he's not working on his businesses he enjoys sharing his learned lessons with the DBT community.
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